theOutnet.com to Revolutionize Outlet Shopping
It’s common knowledge that we (and all slaves to fashion) are in love with Net-a-Porter.com. It’s not just the designer fashions that have us swooning; it’s the presentation and editorial style of the site that have us checking back on a daily basis even though we can only ever afford what’s on sale.
That’s why we nearly fainted when we heard about the soon-to-launch theOutnet.com. Created by Natalie Massenet, the genius behind Net-a-Porter.com, The Outnet is “an off-price outlet for Net-a-Porter” that is scheduled to launch Febuary 2009. Since Ms. Massenet has kept pretty quiet about the details of the site, we can only imagine it will have the same visual and literary appeal as Net-a-Porter. We hope the site will also come with a weekly style magazine in the same manner as “NOTES”, and if so, can we be the editors?
Posted: January 5, 2009 at 9:55 am
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[…] After months of waiting, anticipating and saving up for our first purchase, the world’s most fashionable fashion outlet, The Outnet.com, quietly launched on Thursday. Brought to you by Natalie Massenet and the folks at Net-a-Porter, the Outnet.com is a haven for those of us who can’t afford Chloe and Jill Stuart at regular price. Instead of standing in line for hours at Century 21 or rooting through bins of dishevled runway rejects at an outlet mall, the Outnet.com’s clean, organized layout (similar to that of big sis Net-a-Porter) gives new meaning to the term “bargain basement”. […]